NICE, FRANCE - DECEMBER 05: Miss Normandie Malika Menard (L) receives the crown from 2009 Miss France Chloe Mortaud (R) during the 2010 Miss France Beauty pageant at Palais Nikaia on December 5, 2009 in Nice, France. (Photo by Pascal Le Segretain/Getty Images) *** Local Caption *** Malika Menard;Chloe Mortaud
Listen Now

The organization of Miss Ghana Beauty Pageant began in 1957 and it has continued till date.

Beauty pageant events in Ghana have embraced the reward tradition of the three C’s: Crown, Car and Cash. This has created the strong perception and misconception that winners and runners-up should be entitled to the lifestyle of riches, luxury and glamour.

The management of Exclusive Events Ghana after taking over from Media Whizz Kids decided to do things differently.

The decision was taken to redirect the focus of the beauty pageant from the usual reward tradition of Crown, Car and Cash.

The new direction of management under the leadership of Inna Patty was to focus on Human Empowerment, Development and Management specifically using the beauty pageant to contribute to changing and transforming lives at the rural areas/villages and deprived communities of Ghana as well as help to empower the vulnerable in society.

The winners and runners-up of events were tasked to assist to fulfil the above laudable obligations to society and that was the beginning of troubles and controversies spearheaded by winners of 2010, 2013, 2015 and 2017.

The winners of 2010, 2013, 2015 and 2017 saw themselves as too big to mingle with the poor and the vulnerable within our rural areas/villages and deprived communities.

Exclusive Events Ghana and it’s CEO, Inna Patty came under serious media attacks with frivolous allegations from the winners of 2010, 2013, 2015 and 2017 largely due to the decision of management to strictly enforce the code of ethics enshrined in their respective contracts such as:
1. avoidance of tattoos on their bodies.
2. avoidance of the use of bleaching products.
3. avoidance of multiple piercings on their bodies.
4. avoidance of nudity.

Is it good for a Miss Ghana beauty Queen to have tattoos on her body, posting nude pictures on social media for fun etc.? Is that the accepted culture of Ghanaians?

The winners of 2010, 2013, 2015 and 2017 vehemently kicked against the enforcement of this policy describing the policy as old-fashioned.

God is in control and in a matter of time Ghanaians and the general public will applaud Exclusive Events Ghana for upholding professionalism and ethics in accordance with international best practices.

Enforcing discipline and protecting the good image of Ghana have given a bad publicity to Exclusive Events Ghana and Inna Patty. However, we are resolute, more committed and determined to uphold the integrity of the Ghanaian Culture and use the beauty pageant to help the destitute in society.

Issued by: Public Affairs Department


Please enter your comment!
Please enter your name here